Articles tagged with 'shops'

New Products Rock. Posted by SimoneWalsh SimoneWalsh about 1 year ago

Tags: products, sellers, Promotions, listing, success, shops

We’re starting to work behind the scenes (and sometimes in front of them!) to spread the word far and wide about Mintd. But given the importance of community to a site like Mintd, there’s a great deal you can do to help us – and help yourself, particularly if you’re a seller.

Here’s something to get you started …

List more!

One of the key things that sellers can do right now to help give Mintd and their own shops a boost is simply to list more items.

As we reported recently- we’ve made more listings available in our account structure, including boosting the free accounts up to ten items.

It’s very much in your interest to make the most of this if you haven’t already. The more items in your shop, the more attractive it will be to a potential buyer – and the more attractive Mintd will be to buyers more generally.

It costs you nothing more to list up to the maximum number of items for your shop, so you’ve got nothing to lose and a lot to gain.

So, get listing people!

We’re going to start blogging regularly about great new listings we’ve noticed, so the more quality listings you add to your shop, the more likely we are to see you and feature you.

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Mintd tips: making the most of your store Posted by SimoneWalsh SimoneWalsh about 1 year ago

Tags: seller, products, tips, shops, featured, stores, logos, banners, upgrading

We recently posted some tips about making the most of your listings, well here are some tips to do with your Mintd store in general.

Banners and logos

Make sure that the artwork for your shop looks great and brands your business.

Often the first way that someone will encounter your Mintd shop is by way of your store logo. Logos that are pixelated or poorly put together are going to be less appealing to potential customers than those which look eye-catching and professional.

To see this in action, if you have a look at the most interesting stores you’ll see that those at the top all have professional looking logos.

It’s also important to make sure your shop banner looks equally good, along with having an interesting looking avatar for your account.

If you don’t have the skills to create your own shop artwork, have a look around for designers who do create professional banners and logos.

Shop name/title

It’s a great idea to keep your shop title brief and to the point, but also to include at least one keyword for the items you sell. For instance, if you sell jewellery (or jewelry) make sure you put that word into your shop name.

Also, I’d suggest keeping your shop title visible even if you do have a banner. Search engines can read this text, but they can’t read any of the text in your banner or other images.

Shop announcement

Again, being brief and to the point is very important. Shop announcements which are too long are likely to see your customers glazing over rather than scrolling down to check out your goodies!

So keep it punchy and engaging – and make sure you use a few important keywords here as well to help people find you in search engines.

If you have upgraded and can include some HTML in your announcement, it’s great to put a link in to your blog or Flickr account so customers can find out more about you and your work. Click on the ‘text input help’ link to find out more about how to do this – and formatting your text in general.

Featured products

You have three spots for featured products – make sure you use them all as they’re a great way to grab the attention of potential buyers.

Be sure to use your most interesting products and that the three photographs are as good as possible. Also change the products from time to time to keep things fresh.

Good photographs are one of the absolute most important elements of successful online selling and it’s worth spending a lot of time and energy to get them right and keep improving.

Listings

An empty shop is a less-than-interesting shop. You have at least ten listing spaces if you have a free account on Mintd – be sure to use them so that you engage potential buyers. If you have upgraded, then be sure to include as many items as you can.

The more listings you have on Mintd the more they will be seen all over the place, so it’s really worth spending the time to fill your spots.

Upgrading

The benefits of upgrading are great, so if you’re serious about making a success of your Mintd shop, have a look at the various seller plans to see which suits your business.

Having your own Mintd web address is very helpful when you’re promoting your shop, including it on business cards, etc.. I’d highly recommend considering Roller level if you are serious about getting the word out about your shop.

Remember that there are no listing fees on Mintd and you don’t need to constantly list, relist and renew items, which over time can be quite expensive in comparison to an annual subscription on Mintd.

Promote, promote, promote

When you’re happy with your shop, it’s time to work hard at getting the word out about it! You can never do enough promotion and if you keep at it and keep trying new things, you should see it pay off.

There are many ways to get your shop out there. Blog about it, promote items to shopping blogs, pay for advertising, network with other sellers, put images of your work on Flickr, apply to join Trunkt to showcase your work, get some business cards or Moo cards … and much more besides.

I’ll write more about promoting in future, but there are some thoughts to get you started!

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